Market and Consumer Research
Market Research
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WorkShare has deep experience of market research, either targeting a single, or number of countries for deep evaluation, or an industry vertical, to determine key information and create actionable recommendation for company growth.
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WorkShare can produce reports, presentations and interactive data visuals for decision making, as well as run workshops to help you make the best decisions regarding market strategy.
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A typical investigation includes:
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Identification of key gatekeepers and KPI information
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Evaluation of target client base (where applicable), typical route to market, partner and client strategy
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Case study/competitive evaluation
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Evaluation of competitive landscape, product/consumer saturation, opportunity and cost analysis
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Forecasting and revenue modelling
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Actionable recommendations
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Consumer Research
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We also have deep understanding of running consumer surveys and interpreting results.
We partner with a panel exchange provider with unparalleled global access to over 155m respondents.
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We can tailor surveys to your demographical or geographical requirements across:
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Western and Eastern Europe
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LATAM
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MEA
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APAC
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UCAN
We offer additional survey analysis and insight through
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Conjoint Analysis
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Cluster Analysis and Research Personas
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Semantic Analysis
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Powerful Visualisations and Dashboarding