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Market and Consumer Research

Market Research

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WorkShare has deep experience of market research, either targeting a single, or number of countries for deep evaluation, or an industry vertical, to determine key information and create actionable recommendation for company growth.

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WorkShare can produce reports, presentations and interactive data visuals for decision making, as well as run workshops to help you make the best decisions regarding market strategy.

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A typical investigation includes:

  • Identification of key gatekeepers and KPI information

  • Evaluation of target client base (where applicable), typical route to market, partner and client strategy

  • Case study/competitive evaluation

  • Evaluation of competitive landscape, product/consumer saturation, opportunity and cost analysis

  • Forecasting and revenue modelling

  • Actionable recommendations

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Consumer Research

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We also have deep understanding of running consumer surveys and interpreting results.

We partner with a panel exchange provider with unparalleled global access to over 155m respondents.

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We can tailor surveys to your demographical or geographical requirements across:

  • Western and Eastern Europe

  • LATAM

  • MEA

  • APAC

  • UCAN

 

We offer additional survey analysis and insight through

  • Conjoint Analysis

  • Cluster Analysis and Research Personas 

  • Semantic Analysis

  • Powerful Visualisations and Dashboarding

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